Coca-Cola Vending enablement
Coca-Cola Vending enablement
10,000 machines across Europe managed remotely. Updates that once took 30 minutes per machine now take minutes across thousands. Zero downtime for updates.
TL;DR
TL;DR
Built a platform to manage, update, and analyze 10,000+ vending machines remotely.
Real-time data and reporting for smarter (remote) repairs.
Efficient restocking and smart supply routing.
Predictive sales and marketing with targeted campaigns.
ABOUT CLIENT
ABOUT CLIENT
Coca-Cola Europacific Partners is the world's largest independent Coca-Cola bottler, serving millions of customers and consumers across Europe and Australasia.
Coca-Cola Europacific Partners is the world's largest independent Coca-Cola bottler, serving millions of customers and consumers across Europe and Australasia.
SERVICES
SERVICES
Product strategy
UX & UI Design
Web platform development
Systems integration
Data dashboarding
YEAR
YEAR
2017/2019
2017/2019
0
0
Downtime for updates
Downtime for updates
30
30
Minutes per machine before; now thousands in minutes.
Minutes per machine before; now thousands in minutes.
10K
10K
Vending machines managed remotely
Vending machines managed remotely
THE CHALLENGE
THE CHALLENGE
Vending Machines that miss revenue
Vending Machines that miss revenue
Coca-Cola Europacific Partners had a network of vending machines that didn't talk to each other. Repairs and updates were costly and slow, with every fix or change needing a technician on site. Without real-time data, restocking was guesswork and missed sales were common. When we were asked to design the UX/UI for new screen and internet-enabled vending machines, we saw a bigger opportunity: these machines could finally make sales and marketing campaigns targeted and localized. The opportunity was bigger than the screens: instant updates and campaigns targeted per machine.
Coca-Cola Europacific Partners had a network of vending machines that didn't talk to each other. Repairs and updates were costly and slow, with every fix or change needing a technician on site. Without real-time data, restocking was guesswork and missed sales were common. When we were asked to design the UX/UI for new screen and internet-enabled vending machines, we saw a bigger opportunity: these machines could finally make sales and marketing campaigns targeted and localized. The opportunity was bigger than the screens: instant updates and campaigns targeted per machine.
THE SOLUTION
THE SOLUTION
One system to run every machine remotely
One system to run every machine remotely
We built the Vending Machine Content Management System (VCMS), letting Coca-Cola remotely manage products, pricing, and campaigns for every machine. Advanced filtering, live previews, and a media library made updates fast and targeted. Most importantly, real-time data and reporting now drive smarter repairs, efficient restocking, and predictive sales. Updates that took 30 minutes per machine now take minutes across thousands, with zero downtime. Restocking runs on real data instead of guesswork.
We built the Vending Machine Content Management System (VCMS), letting Coca-Cola remotely manage products, pricing, and campaigns for every machine. Advanced filtering, live previews, and a media library made updates fast and targeted. Most importantly, real-time data and reporting now drive smarter repairs, efficient restocking, and predictive sales. Updates that took 30 minutes per machine now take minutes across thousands, with zero downtime. Restocking runs on real data instead of guesswork.
SUCCESS DRIVER 1
SUCCESS DRIVER 1
Customer experience goes beyond UI
Customer experience goes beyond UI
When asked to design a new interface for digital vending machines, we stepped back and looked at the full journey. Instead of just making screens, we explored how content, campaigns, and updates could be smarter and more flexible, so the solution would fit real-world needs, not just look good. The interface turned out to be the smallest part of the answer.
When asked to design a new interface for digital vending machines, we stepped back and looked at the full journey. Instead of just making screens, we explored how content, campaigns, and updates could be smarter and more flexible, so the solution would fit real-world needs, not just look good. The interface turned out to be the smallest part of the answer.
SUCCESS DRIVER 2
SUCCESS DRIVER 2
Simplicity for customers, power behind the scenes
Simplicity for customers, power behind the scenes
Through our collaboration, we introduced new ideas like happy hours (time-based discounts), multi-vend (buying several drinks in one go), and cashless payments. These features made vending smarter and more flexible, but always kept the experience as effortless for customers as putting a coin in, pressing a button, and getting a drink. Even when there's a lot happening underneath.
Through our collaboration, we introduced new ideas like happy hours (time-based discounts), multi-vend (buying several drinks in one go), and cashless payments. These features made vending smarter and more flexible, but always kept the experience as effortless for customers as putting a coin in, pressing a button, and getting a drink. Even when there's a lot happening underneath.
Get in touch
When your digital product is the business, the margin for error is different. So is the team you need.
If that's where you are, let's talk.
Get in touch
When your digital product is the business, the margin for error is different. So is the team you need.
If that's where you are, let's talk.
Get in touch